Our role
Our work, which was mostly outside-in, was conducted over 4 weeks.
It included a large-scale primary research program, including: a market survey of c.350 HR and payroll decision-makers in schools, and 43 expert calls with customers, non-customers, school groups and local authorities, and competitors.
Our findings were quantified in a financial model of the market for payroll and HR software and services to UK schools and headroom for Orovia.
The outcome
Our work supported the successful completion of the deal and has continued to be used to inform Tes’ wider strategy in HR software for schools.
What the client said:
Case Studies
US digital strategy for a leading provider of K-12 STEM products
Our client asked us to craft an encompassing digital strategy to support the product launch in the short-term and the development of adjacent digital products in the medium-term. Read More
Evaluation of Canadian childcare market opportunity
Evaluation of the opportunity for a client to expand their existing operations in the Canadian childcare market, with a particular focus on understanding the attractiveness of Quebec. Read More
UK corporate IT training market strategy validation
Validation of strategic options for a client facing a revenue decline due to changes in consumer preferences and behaviour as a result of the pandemic. Read More
Read more examples of our work
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